Gel Blaster - Nova Blaster Launch Video

As the Content Producer for Gel Blaster, it was my role to oversee the creation of all assets needed for the launch of all products in retailers and online. 

Each product launch required still studio images, moving studio images with hired talent, on-location action images. I was responsible for scheduling studio days, scouting locations, hiring actors, on-site logistics both in studio and out in the field, keeping scripts, storyboards, shoots, post-production and asset delivery all on-time. 

For this shoot I secured the location, hired all talent and staff needed, and provided on-site support. I worked with the post production team to ensure revisions were made and the final product was delivered with the tight deadline we were given. The production took 4 weeks to complete all assets required to launch.

Produced by Gel Blaster
Written by Jonathan Mayo-Buttry
Director: Joey Cruz
Producer: Maya Gonzalez
DP/Camera Op: Evan Adamson

PA: Roy Austin
Armorer: Xochil Reyes
VO: Weston Heflin
Edit/Post/Color: Jonathan Mayo-Buttry
Sound Design and Mix: High Tide Post

Talent:
Addison Murphy 
Hudson Stauffer
Matthew Norman
Robert Rodriguez II

Stills from Nova Blaster video
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